I joined Casper's in-house creative team to help execute "Beditations," a new subway campaign designed to take rider's minds off of their stressful commute and on to Casper's soft, relaxing mattresses.
Credits
Illustrator: Giacomo Bagnara
Creative Director: Huy Vu
Art Directors: Jarrod Barretto, Joyce Kuan
Copywriter: Ronald Lam